Measurement that feeds activation
Explore Audience Manager and AB Testing & Personalization next to turn tracked signals into experiences that convert.
Dashboards that never change behavior are expensive wallpaper. PRZIO Website Tracker captures the actions that predict signup, purchase, or demo intent—then feeds Audience Manager, personalization, and campaign timing so insights turn into shipped experiences.
Each capability below is designed to ship without a long engineering backlog—and to share audiences and measurement with the rest of PRZIO.
Capture clicks, submits, and custom conversion events that matter to your funnel—not only pageviews that look busy but explain little.
Understand paths and patterns so you know which moments predict conversion and which pages leak intent.
Turn events into segments in Audience Manager for activation across popups, personalization, and email.
Judge A/B tests with outcomes tied to real activity so winners are commercial, not cosmetic.
Trigger follow-ups when intent appears—not only on arbitrary calendar schedules.
Enable tracking with the same install that powers popups and personalization on PRZIO hosting or your existing site.
A simple path your team can follow in one sitting—then iterate weekly.
Use PRZIO hosting auto-inject or add one script to your public site so events fire where visitors actually browse.
Track the moments that predict signup, purchase, or demo intent—and name them clearly for the whole team.
Build audiences, personalize pages, and measure campaign impact with the same event language.
Start with one high-impact scenario, prove the lift, then expand to the rest of the funnel.
Find where visitors stall before checkout or signup and prioritize the fix with the biggest commercial impact.
Email or popup visitors who showed strong product interest instead of blasting everyone.
Attribute wins to meaningful actions so you do not ship a “winner” that hurts revenue.
Explore Audience Manager and AB Testing & Personalization next to turn tracked signals into experiences that convert.
It is focused on activity metrics that fuel activation inside PRZIO. Many teams keep a general analytics tool and use Tracker for conversion-critical events.
Start with submit, add-to-cart, checkout start, demo request, and key CTA clicks—then expand.
Events become audience rules, so returning high-intent visitors can see different experiences automatically.
Practical guides to help you get more from Website Tracker and the rest of PRZIO.
Learn how JavaScript MutationObserver detects DOM changes and supports reliable, audience-based personalization and A/B testing with PRZIO.
Read more →Learn how to create targeted exit-intent popups, add compelling images, choose effective offers, and recover visitors before they leave your website.
Read more →Learn how to implement a product chatbot on your website to answer shopper questions, guide purchases, and lift conversions—with practical steps and PRZIO.
Read more →Connect this product to the rest of your PRZIO growth stack.
Book a walkthrough tailored to your funnel, or start free and explore inside your PRZIO project today.